A deep dive into our latest launch - Pomegranate Sheen SPF 15 PA++

 

Think of lip oil as a supercharged lip balm that not only hydrates, but also adds shine to your lips. Packed with nourishing oils and often boosted with vitamins and antioxidants, this handbag essential keeps the delicate skin of your lips healthy and moisturised on the go. Fittingly named Pomegranate Sheen, it features pomegranate extract and ceramides as its hero ingredients and is also infused with SPF to protect your lips from sun damage.

 

We chatted with Dr Rachna Rastogi, our R&D expert behind it to understand the formulation and its benefits better. She tells us, “Pomegranate Sheen is nourishing and comes with SPF 15 PA++, providing sun protection benefits. This is a differentiator for our formulation compared to lip oils currently on the market.”

What are its benefits?

Sun Protection

While the sun protection factor in the formulation defends the lips against UVB rays, the PA value (or the protection grade of UVA) protects them from the UVA rays.

Seals in Moisture

As pomegranate extract is an antioxidant, it helps defend the skin against free radicals. On the other hand, ceramides are waxy emollients that help replenish its natural lipid levels and lock in moisture. “In this formulation, we’ve used a ceramide-like material that prevents moisture loss and therefore reduces drying and flaking of lips,” Dr Rastogi notes.

Nourishes the Lips, with a Plumping Effect

It offers similar nourishing benefits as a lip balm, along with high shine, hydration and a plumping effect. During the clinical study, conducted on 60 women for one week, all participants reported an improvement in overall aesthetic appearance and lip texture. As per the expert evaluation, 34 percent reported an improvement in plumpness upon product application.

When can you use it?

As for where it goes in your skincare and makeup routine, our lip oil can be swiped on instead of lip balm or over lipstick as it’s a clear formula with no added tint. Dr Rastogi shares,

“You can apply it throughout the day, as per your requirement. Since it provides sun protection, it is recommended that you apply it at least 10-15 minutes prior to sun exposure.”

 

 

Keep it handy during your AM routine, mid-day touch-ups, post-exfoliation or when you’re heading to the beach or hitting the slopes on a no-makeup day.

What's different about this lip oil versus a lip balm?

“While lip oils have similar nourishing features as lip balms along with added shine, they also tend to form an occlusive layer on the lips that retains the inherent moisture.”

 

Our lip oil can simply be used as a lip care product or paired over your lipstick to add a glossy, plump finish. Elevate your lip care with Pomegranate Sheen SPF 15 PA++ that ensures long-lasting hydration and protection.

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